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ActiveCampaign vs Constant Contact

Updated June 2026 · A structured head-to-head comparison.

Email marketing + automation + CRM.

Email marketing for small businesses.

The verdict

Both ActiveCampaign and Constant Contact are credible marketing automation tools, and the right pick comes down to your priorities.

Choose ActiveCampaign if you want broader platform coverage and a higher overall rating (4.5/5). Email marketing + automation + CRM.

Choose Constant Contact if you'd rather have a lower starting price (from $12/mo). Email marketing for small businesses.

ActiveCampaign vs Constant Contact: side by side

DimensionActiveCampaignConstant Contact
Starting priceFrom $15/moFrom $12/moWinner
Free planNoNo
Free trial14 days14 days
Pricing modelSubscriptionSubscription
Best forSmb, MarketersSmb, Nonprofits
PlatformsWeb, Ios, Android, ApiWinnerWeb, Api
Rating4.5/5Winner4.0/5

ActiveCampaign key facts

Vendor
ActiveCampaign
Pricing
Subscription — From $15/mo
Free tier
Free trial (14 days)
Platforms
Web, Ios, Android, Api
Best for
Smb, Marketers
Editor rating
4.5 / 5
Founded
2003
Headquarters
Chicago, IL, USA

Constant Contact key facts

Vendor
Constant Contact
Pricing
Subscription — From $12/mo
Free tier
Free trial (14 days)
Platforms
Web, Api
Best for
Smb, Nonprofits
Editor rating
4.0 / 5
Founded
1995
Headquarters
Waltham, MA, USA

Frequently asked questions

Is ActiveCampaign better than Constant Contact?

Neither is universally better — ActiveCampaign edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is ActiveCampaign or Constant Contact cheaper?

Constant Contact is the more affordable of the two to get started, at from $12/mo. ActiveCampaign starts at from $15/mo; Constant Contact starts at from $12/mo.

Can ActiveCampaign replace Constant Contact?

Yes for most teams — both are marketing automation tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.