ActiveCampaign vs Terminus
Updated June 2026 · A structured head-to-head comparison.
Email marketing + automation + CRM.
The verdict
Both ActiveCampaign and Terminus are credible marketing automation tools, and the right pick comes down to your priorities.
Choose ActiveCampaign if you want a lower starting price (from $15/mo), a longer free trial (14 days), broader platform coverage and a higher overall rating (4.5/5). Email marketing + automation + CRM.
Terminus - Account-based engagement platform.
ActiveCampaign vs Terminus: side by side
| Dimension | ActiveCampaign | Terminus |
|---|---|---|
| Starting price | From $15/moWinner | Custom |
| Free plan | No | No |
| Free trial | 14 daysWinner | - |
| Pricing model | Subscription | Subscription |
| Best for | Smb, Marketers | B2B Marketers, Enterprise |
| Platforms | Web, iOS, Android, APIWinner | Web, API |
| Rating | 4.5/5Winner | 4.3/5 |
ActiveCampaign key facts
- Vendor
- ActiveCampaign
- Pricing
- Subscription - From $15/mo
- Free tier
- Free trial (14 days)
- Platforms
- Web, iOS, Android, API
- Best for
- Smb, Marketers
- Editor rating
- 4.5 / 5
- Founded
- 2003
- Headquarters
- Chicago, IL, USA
Terminus key facts
- Vendor
- Terminus
- Pricing
- Subscription - Custom
- Free tier
- No
- Platforms
- Web, API
- Best for
- B2B Marketers, Enterprise
- Editor rating
- 4.3 / 5
- Founded
- 2014
- Headquarters
- Atlanta, Georgia
Frequently asked questions
Is ActiveCampaign better than Terminus?
Neither is universally better - ActiveCampaign edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is ActiveCampaign or Terminus cheaper?
ActiveCampaign is the more affordable of the two to get started, at from $15/mo. ActiveCampaign starts at from $15/mo; Terminus starts at custom.
Can ActiveCampaign replace Terminus?
Yes for most teams - both are marketing automation tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.
Side-by-side software breakdowns and pricing changes - in your inbox monthly.