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AlertMedia vs First Due

Updated June 2026 · A structured head-to-head comparison.

Emergency communication and threat monitoring

Cloud platform for fire and EMS

The verdict

Both AlertMedia and First Due are credible public safety tools, and the right pick comes down to your priorities.

AlertMedia — Emergency communication and threat monitoring

First Due — Cloud platform for fire and EMS

AlertMedia vs First Due: side by side

DimensionAlertMediaFirst Due
Starting priceCustomCustom
Free planNoNo
Pricing modelSubscriptionSubscription
Best forEnterprise, GovernmentFire Departments, Ems Agencies
PlatformsWeb, Ios, Android, ApiWeb, Ios, Android, Api
Rating4.7/54.6/5

AlertMedia key facts

Vendor
AlertMedia
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Ios, Android, Api
Best for
Enterprise, Government
Editor rating
4.7 / 5
Founded
2013
Headquarters
Austin, TX, USA

First Due key facts

Vendor
First Due (Locality Media)
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Ios, Android, Api
Best for
Fire Departments, Ems Agencies
Editor rating
4.6 / 5
Founded
2016
Headquarters
Long Island City, NY, USA

Frequently asked questions

Is AlertMedia better than First Due?

Neither is universally better — AlertMedia edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is AlertMedia or First Due cheaper?

AlertMedia is the more affordable of the two to get started, at custom. AlertMedia starts at custom; First Due starts at custom.

Can AlertMedia replace First Due?

Yes for most teams — both are public safety tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.