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Azuga vs Samsara

Updated June 2026 · A structured head-to-head comparison.

GPS fleet tracking with driver rewards.

Connected operations cloud for fleets.

The verdict

Both Azuga and Samsara are credible fleet management tools, and the right pick comes down to your priorities.

Azuga — GPS fleet tracking with driver rewards.

Choose Samsara if you'd rather have a higher overall rating (4.5/5). Connected operations cloud for fleets.

Azuga vs Samsara: side by side

DimensionAzugaSamsara
Starting priceCustomCustom
Free planNoNo
Free trial30 days30 days
Pricing modelSubscriptionSubscription
Best forSmb, Fleet OperatorsEnterprise, Fleet Operators
PlatformsWeb, Ios, AndroidWeb, Ios, Android, Api
Rating4.2/54.5/5Winner

Azuga key facts

Vendor
Azuga (Bridgestone)
Pricing
Subscription — Custom
Free tier
Free trial (30 days)
Platforms
Web, Ios, Android
Best for
Smb, Fleet Operators
Editor rating
4.2 / 5
Founded
2012
Headquarters
Fremont, CA, USA

Samsara key facts

Vendor
Samsara
Pricing
Subscription — Custom
Free tier
Free trial (30 days)
Platforms
Web, Ios, Android, Api
Best for
Enterprise, Fleet Operators
Editor rating
4.5 / 5
Founded
2015
Headquarters
San Francisco, CA, USA

Frequently asked questions

Is Azuga better than Samsara?

Neither is universally better — Samsara edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Azuga or Samsara cheaper?

Azuga is the more affordable of the two to get started, at custom. Azuga starts at custom; Samsara starts at custom.

Can Azuga replace Samsara?

Yes for most teams — both are fleet management tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.