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Badger Maps vs Woodpecker

Updated June 2026 · A structured head-to-head comparison.

Route planning for field sales reps.

Cold email outreach.

The verdict

Both Badger Maps and Woodpecker are credible field service tools, and the right pick comes down to your priorities.

Choose Badger Maps if you want broader platform coverage. Route planning for field sales reps.

Choose Woodpecker if you'd rather have a lower starting price (from $29/mo). Cold email outreach.

Badger Maps vs Woodpecker: side by side

DimensionBadger MapsWoodpecker
Starting priceFrom $58/user/moFrom $29/moWinner
Free planNoNo
Free trial7 days7 days
Pricing modelSubscriptionSubscription
Best forField Sales, SmbAgencies, Smb Sales
PlatformsWeb, Ios, AndroidWinnerWeb
Rating4.6/54.6/5

Badger Maps key facts

Vendor
Badger Maps
Pricing
Subscription — From $58/user/mo
Free tier
Free trial (7 days)
Platforms
Web, Ios, Android
Best for
Field Sales, Smb
Editor rating
4.6 / 5
Founded
2012
Headquarters
San Francisco, CA, USA

Woodpecker key facts

Vendor
Woodpecker
Pricing
Subscription — From $29/mo
Free tier
Free trial (7 days)
Platforms
Web
Best for
Agencies, Smb Sales
Editor rating
4.6 / 5
Founded
2015
Headquarters
Wrocław, Poland

Frequently asked questions

Is Badger Maps better than Woodpecker?

Neither is universally better — Badger Maps edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Badger Maps or Woodpecker cheaper?

Woodpecker is the more affordable of the two to get started, at from $29/mo. Badger Maps starts at from $58/user/mo; Woodpecker starts at from $29/mo.

Can Badger Maps replace Woodpecker?

Yes for most teams — both are field service tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.