Balsamiq vs Figma
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Balsamiq and Figma are credible ui ux design tools, and the right pick comes down to your priorities.
Choose Balsamiq if you want a longer free trial (30 days). Rapid low-fidelity wireframing.
Choose Figma if you'd rather have a lower starting price (free – $15/editor/mo), a free plan to start on and a higher overall rating (4.7/5). Collaborative interface design in the browser.
Balsamiq vs Figma: side by side
| Dimension | Balsamiq | Figma |
|---|---|---|
| Starting price | From $12/mo | Free – $15/editor/moWinner |
| Free plan | No | YesWinner |
| Free trial | 30 daysWinner | — |
| Pricing model | Subscription | Freemium |
| Best for | Product Teams, Founders | Designers, Product Teams, Agencies |
| Platforms | Web, Windows, Mac | Web, Mac, Windows |
| Rating | 4.5/5 | 4.7/5Winner |
Balsamiq key facts
- Vendor
- Balsamiq
- Pricing
- Subscription — From $12/mo
- Free tier
- Free trial (30 days)
- Platforms
- Web, Windows, Mac
- Best for
- Product Teams, Founders
- Editor rating
- 4.5 / 5
- Founded
- 2008
- Headquarters
- Sacramento, CA, USA
Figma key facts
- Vendor
- Figma, Inc.
- Pricing
- Freemium — Free – $15/editor/mo
- Free tier
- Yes
- Platforms
- Web, Mac, Windows
- Best for
- Designers, Product Teams, Agencies
- Editor rating
- 4.7 / 5
- Founded
- 2012
- Headquarters
- San Francisco, CA, USA
Frequently asked questions
Is Balsamiq better than Figma?
Neither is universally better — Figma edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Balsamiq or Figma cheaper?
Figma is the more affordable of the two to get started, at free – $15/editor/mo. Balsamiq starts at from $12/mo; Figma starts at free – $15/editor/mo.
Can Balsamiq replace Figma?
Yes for most teams — both are ui ux design tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.