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Convert vs Smartlook

Updated June 2026 · A structured head-to-head comparison.

Privacy-first A/B testing.

Qualitative analytics for web and apps.

The verdict

Both Convert and Smartlook are credible ab testing tools, and the right pick comes down to your priorities.

Choose Convert if you want a longer free trial (15 days). Privacy-first A/B testing.

Choose Smartlook if you'd rather have a lower starting price (free – $55/mo) and a free plan to start on. Qualitative analytics for web and apps.

Convert vs Smartlook: side by side

DimensionConvertSmartlook
Starting priceFrom $349/moFree – $55/moWinner
Free planNoYesWinner
Free trial15 daysWinner
Pricing modelSubscriptionFreemium
Best forAgencies, MarketersProduct Teams, Smb
PlatformsWeb, ApiWeb, Ios, Android
Rating4.7/54.6/5

Convert key facts

Vendor
Convert
Pricing
Subscription — From $349/mo
Free tier
Free trial (15 days)
Platforms
Web, Api
Best for
Agencies, Marketers
Editor rating
4.7 / 5
Founded
2009
Headquarters
Henderson, NV, USA

Smartlook key facts

Vendor
Smartlook (Cisco)
Pricing
Freemium — Free – $55/mo
Free tier
Yes
Platforms
Web, Ios, Android
Best for
Product Teams, Smb
Editor rating
4.6 / 5
Founded
2016
Headquarters
Brno, Czech Republic

Frequently asked questions

Is Convert better than Smartlook?

Neither is universally better — Convert edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Convert or Smartlook cheaper?

Smartlook is the more affordable of the two to get started, at free – $55/mo. Convert starts at from $349/mo; Smartlook starts at free – $55/mo.

Can Convert replace Smartlook?

Yes for most teams — both are ab testing tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.