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Coolors vs Design Wizard

Updated June 2026 · A structured head-to-head comparison.

The super-fast color palette generator.

Quick custom graphics and short videos.

The verdict

Both Coolors and Design Wizard are credible design creative tools, and the right pick comes down to your priorities.

Choose Coolors if you want broader platform coverage and a higher overall rating (4.8/5). The super-fast color palette generator.

Design Wizard - Quick custom graphics and short videos.

Coolors vs Design Wizard: side by side

DimensionCoolorsDesign Wizard
Starting priceFree - $3.99/moFree - $9.99/mo
Free planYesYes
Pricing modelFreemiumFreemium
Best forDesigners, Developers, CreatorsMarketers, Small Business
PlatformsWeb, iOS, AndroidWinnerWeb
Rating4.8/5Winner4.3/5

Coolors key facts

Vendor
Coolors
Pricing
Freemium - Free - $3.99/mo
Free tier
Yes
Platforms
Web, iOS, Android
Best for
Designers, Developers, Creators
Editor rating
4.8 / 5
Founded
2015
Headquarters
Reggio Emilia, Italy

Design Wizard key facts

Vendor
Design Wizard
Pricing
Freemium - Free - $9.99/mo
Free tier
Yes
Platforms
Web
Best for
Marketers, Small Business
Editor rating
4.3 / 5
Founded
2017
Headquarters
Cork, Ireland

Frequently asked questions

Is Coolors better than Design Wizard?

Neither is universally better - Coolors edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Coolors or Design Wizard cheaper?

Coolors is the more affordable of the two to get started, at free - $3.99/mo. Coolors starts at free - $3.99/mo; Design Wizard starts at free - $9.99/mo.

Can Coolors replace Design Wizard?

Yes for most teams - both are design creative tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.

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