Count vs Omni
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Count and Omni are credible business intelligence tools, and the right pick comes down to your priorities.
Choose Count if you want a lower starting price (free) and a free plan to start on. Collaborative data canvas for analysis.
Choose Omni if you'd rather have a higher overall rating (4.7/5). BI that blends spreadsheets, SQL, and modeling.
Count vs Omni: side by side
| Dimension | Count | Omni |
|---|---|---|
| Starting price | FreeWinner | Custom |
| Free plan | YesWinner | No |
| Pricing model | Freemium | Subscription |
| Best for | Data Teams | Data Teams, Enterprise |
| Platforms | Web, API | Web, API |
| Rating | 4.5/5 | 4.7/5Winner |
Count key facts
- Vendor
- Count
- Pricing
- Freemium - Free
- Free tier
- Yes
- Platforms
- Web, API
- Best for
- Data Teams
- Editor rating
- 4.5 / 5
- Founded
- 2016
- Headquarters
- London, UK
Omni key facts
- Vendor
- Omni Analytics
- Pricing
- Subscription - Custom
- Free tier
- No
- Platforms
- Web, API
- Best for
- Data Teams, Enterprise
- Editor rating
- 4.7 / 5
- Founded
- 2022
- Headquarters
- San Francisco, CA, USA
Frequently asked questions
Is Count better than Omni?
Neither is universally better - Omni edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Count or Omni cheaper?
Count is the more affordable of the two to get started, at free. Count starts at free; Omni starts at custom.
Can Count replace Omni?
Yes for most teams - both are business intelligence tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.
Side-by-side software breakdowns and pricing changes - in your inbox monthly.