Critical Mention vs Muck Rack
Updated June 2026 · A structured head-to-head comparison.
Broadcast and online media monitoring.
The verdict
Both Critical Mention and Muck Rack are credible pr comms tools, and the right pick comes down to your priorities.
Critical Mention — Broadcast and online media monitoring.
Choose Muck Rack if you'd rather have a higher overall rating (4.6/5). Journalist database and PR management.
Critical Mention vs Muck Rack: side by side
| Dimension | Critical Mention | Muck Rack |
|---|---|---|
| Starting price | Custom | Custom |
| Free plan | No | No |
| Pricing model | Subscription | Subscription |
| Best for | Pr Teams, Enterprise, Agencies | Pr Teams, Enterprise, Agencies |
| Platforms | Web, Api | Web, Api |
| Rating | 4.2/5 | 4.6/5Winner |
Critical Mention key facts
- Vendor
- CriticalMention (Onclusive)
- Pricing
- Subscription — Custom
- Free tier
- No
- Platforms
- Web, Api
- Best for
- Pr Teams, Enterprise, Agencies
- Editor rating
- 4.2 / 5
- Founded
- 2002
- Headquarters
- New York, NY, USA
Muck Rack key facts
- Vendor
- Muck Rack
- Pricing
- Subscription — Custom
- Free tier
- No
- Platforms
- Web, Api
- Best for
- Pr Teams, Enterprise, Agencies
- Editor rating
- 4.6 / 5
- Founded
- 2009
- Headquarters
- New York, NY, USA
Frequently asked questions
Is Critical Mention better than Muck Rack?
Neither is universally better — Muck Rack edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Critical Mention or Muck Rack cheaper?
Critical Mention is the more affordable of the two to get started, at custom. Critical Mention starts at custom; Muck Rack starts at custom.
Can Critical Mention replace Muck Rack?
Yes for most teams — both are pr comms tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.