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Formaloo vs SurveySparrow

Updated June 2026 · A structured head-to-head comparison.

Forms, surveys, and data apps.

Conversational surveys and feedback.

The verdict

Both Formaloo and SurveySparrow are credible forms surveys tools, and the right pick comes down to your priorities.

Choose Formaloo if you want a higher overall rating (4.7/5). Forms, surveys, and data apps.

Choose SurveySparrow if you'd rather have broader platform coverage. Conversational surveys and feedback.

Formaloo vs SurveySparrow: side by side

DimensionFormalooSurveySparrow
Starting priceFree – $39/moFree – $99/mo
Free planYesYes
Pricing modelFreemiumFreemium
Best forSmb, No CodeSmb, Cx Teams
PlatformsWeb, ApiWeb, Ios, Android, ApiWinner
Rating4.7/5Winner4.4/5

Formaloo key facts

Vendor
Formaloo
Pricing
Freemium — Free – $39/mo
Free tier
Yes
Platforms
Web, Api
Best for
Smb, No Code
Editor rating
4.7 / 5
Founded
2018
Headquarters
San Francisco, CA, USA

SurveySparrow key facts

Vendor
SurveySparrow
Pricing
Freemium — Free – $99/mo
Free tier
Yes
Platforms
Web, Ios, Android, Api
Best for
Smb, Cx Teams
Editor rating
4.4 / 5
Founded
2017
Headquarters
Palo Alto, CA, USA

Frequently asked questions

Is Formaloo better than SurveySparrow?

Neither is universally better — Formaloo edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Formaloo or SurveySparrow cheaper?

Formaloo is the more affordable of the two to get started, at free – $39/mo. Formaloo starts at free – $39/mo; SurveySparrow starts at free – $99/mo.

Can Formaloo replace SurveySparrow?

Yes for most teams — both are forms surveys tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.