HubSpot vs LeadSquared
Updated June 2026 · A structured head-to-head comparison.
Sales execution and marketing CRM.
The verdict
Both HubSpot and LeadSquared are credible crm tools, and the right pick comes down to your priorities.
Choose HubSpot if you want a lower starting price (free – $20/seat/mo), a free plan to start on, a longer free trial (14 days), broader platform coverage, more native integrations and a higher overall rating (4.5/5). All-in-one CRM, marketing, and sales platform.
LeadSquared — Sales execution and marketing CRM.
HubSpot vs LeadSquared: side by side
| Dimension | HubSpot | LeadSquared |
|---|---|---|
| Starting price | Free – $20/seat/moWinner | Custom |
| Free plan | YesWinner | No |
| Free trial | 14 daysWinner | — |
| Pricing model | Freemium | Subscription |
| Best for | Smb, Marketing Teams, Startups | India Smb, Edtech, Lending |
| Platforms | Web, Mac, Windows, Ios, Android, ApiWinner | Web, Ios, Android |
| Integrations | 6+ integrationsWinner | — |
| Rating | 4.5/5Winner | 4.3/5 |
HubSpot key facts
- Vendor
- HubSpot, Inc.
- Pricing
- Freemium — Free – $20/seat/mo
- Free tier
- Yes
- Platforms
- Web, Mac, Windows, Ios, Android, Api
- Best for
- Smb, Marketing Teams, Startups
- Editor rating
- 4.5 / 5
- Founded
- 2006
- Headquarters
- Cambridge, MA, USA
LeadSquared key facts
- Vendor
- LeadSquared
- Pricing
- Subscription — Custom
- Free tier
- No
- Platforms
- Web, Ios, Android
- Best for
- India Smb, Edtech, Lending
- Editor rating
- 4.3 / 5
- Founded
- 2011
- Headquarters
- Bangalore, India
Frequently asked questions
Is HubSpot better than LeadSquared?
Neither is universally better — HubSpot edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is HubSpot or LeadSquared cheaper?
HubSpot is the more affordable of the two to get started, at free – $20/seat/mo. HubSpot starts at free – $20/seat/mo; LeadSquared starts at custom.
Can HubSpot replace LeadSquared?
Yes for most teams — both are crm tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.