Loop Subscriptions vs Togai
Updated June 2026 · A structured head-to-head comparison.
Subscription app for Shopify brands.
The verdict
Both Loop Subscriptions and Togai are credible subscription billing tools, and the right pick comes down to your priorities.
Choose Loop Subscriptions if you want a lower starting price (free – $99/mo), a free plan to start on and a higher overall rating (4.9/5). Subscription app for Shopify brands.
Togai — Metering and monetization for usage pricing.
Loop Subscriptions vs Togai: side by side
| Dimension | Loop Subscriptions | Togai |
|---|---|---|
| Starting price | Free – $99/moWinner | Custom |
| Free plan | YesWinner | No |
| Pricing model | Freemium | Usage-based |
| Best for | Smb, Ecommerce Brands | Saas, Startups |
| Platforms | Web, Api | Web, Api |
| Rating | 4.9/5Winner | 4.5/5 |
Loop Subscriptions key facts
- Vendor
- Loop
- Pricing
- Freemium — Free – $99/mo
- Free tier
- Yes
- Platforms
- Web, Api
- Best for
- Smb, Ecommerce Brands
- Editor rating
- 4.9 / 5
- Founded
- 2021
- Headquarters
- Wilmington, Delaware, USA
Togai key facts
- Vendor
- Togai
- Pricing
- Usage-based — Custom
- Free tier
- No
- Platforms
- Web, Api
- Best for
- Saas, Startups
- Editor rating
- 4.5 / 5
- Founded
- 2022
- Headquarters
- Wilmington, DE, USA
Frequently asked questions
Is Loop Subscriptions better than Togai?
Neither is universally better — Loop Subscriptions edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Loop Subscriptions or Togai cheaper?
Loop Subscriptions is the more affordable of the two to get started, at free – $99/mo. Loop Subscriptions starts at free – $99/mo; Togai starts at custom.
Can Loop Subscriptions replace Togai?
Yes for most teams — both are subscription billing tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.