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Loox vs Refiner

Updated June 2026 · A structured head-to-head comparison.

Photo & video reviews for Shopify.

In-product microsurveys for SaaS.

The verdict

Both Loox and Refiner are credible customer feedback tools, and the right pick comes down to your priorities.

Choose Loox if you want a longer free trial (14 days). Photo & video reviews for Shopify.

Choose Refiner if you'd rather have a lower starting price (free – $79/mo) and a free plan to start on. In-product microsurveys for SaaS.

Loox vs Refiner: side by side

DimensionLooxRefiner
Starting priceFrom $9.99/moFree – $79/moWinner
Free planNoYesWinner
Free trial14 daysWinner
Pricing modelSubscriptionFreemium
Best forShopify BrandsProduct Teams, Saas
PlatformsWeb, ApiWeb, Api
Rating4.8/54.7/5

Loox key facts

Vendor
Loox
Pricing
Subscription — From $9.99/mo
Free tier
Free trial (14 days)
Platforms
Web, Api
Best for
Shopify Brands
Editor rating
4.8 / 5
Founded
2015
Headquarters
Tel Aviv, Israel

Refiner key facts

Vendor
Refiner
Pricing
Freemium — Free – $79/mo
Free tier
Yes
Platforms
Web, Api
Best for
Product Teams, Saas
Editor rating
4.7 / 5
Founded
2018
Headquarters
Lisbon, Portugal

Frequently asked questions

Is Loox better than Refiner?

Neither is universally better — Loox edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Loox or Refiner cheaper?

Refiner is the more affordable of the two to get started, at free – $79/mo. Loox starts at from $9.99/mo; Refiner starts at free – $79/mo.

Can Loox replace Refiner?

Yes for most teams — both are customer feedback tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.