Loox vs Yotpo
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Loox and Yotpo are credible customer feedback tools, and the right pick comes down to your priorities.
Choose Loox if you want a longer free trial (14 days) and a higher overall rating (4.8/5). Photo & video reviews for Shopify.
Choose Yotpo if you'd rather have a lower starting price (free – $19/mo) and a free plan to start on. Reviews, loyalty, and SMS for ecommerce.
Loox vs Yotpo: side by side
| Dimension | Loox | Yotpo |
|---|---|---|
| Starting price | From $9.99/mo | Free – $19/moWinner |
| Free plan | No | YesWinner |
| Free trial | 14 daysWinner | — |
| Pricing model | Subscription | Freemium |
| Best for | Shopify Brands | Ecommerce Brands |
| Platforms | Web, Api | Web, Api |
| Rating | 4.8/5Winner | 4.3/5 |
Loox key facts
- Vendor
- Loox
- Pricing
- Subscription — From $9.99/mo
- Free tier
- Free trial (14 days)
- Platforms
- Web, Api
- Best for
- Shopify Brands
- Editor rating
- 4.8 / 5
- Founded
- 2015
- Headquarters
- Tel Aviv, Israel
Yotpo key facts
- Vendor
- Yotpo
- Pricing
- Freemium — Free – $19/mo
- Free tier
- Yes
- Platforms
- Web, Api
- Best for
- Ecommerce Brands
- Editor rating
- 4.3 / 5
- Founded
- 2011
- Headquarters
- New York, NY, USA
Frequently asked questions
Is Loox better than Yotpo?
Neither is universally better — Loox edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Loox or Yotpo cheaper?
Yotpo is the more affordable of the two to get started, at free – $19/mo. Loox starts at from $9.99/mo; Yotpo starts at free – $19/mo.
Can Loox replace Yotpo?
Yes for most teams — both are customer feedback tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.