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Lucky Orange vs Smartlook

Updated June 2026 · A structured head-to-head comparison.

Conversion analytics and heatmaps.

Qualitative analytics for web and apps.

The verdict

Both Lucky Orange and Smartlook are credible ab testing tools, and the right pick comes down to your priorities.

Lucky Orange - Conversion analytics and heatmaps.

Choose Smartlook if you'd rather have broader platform coverage. Qualitative analytics for web and apps.

Lucky Orange vs Smartlook: side by side

DimensionLucky OrangeSmartlook
Starting priceFree - $32/moFree - $55/mo
Free planYesYes
Pricing modelSubscriptionFreemium
Best forSmb, Ecommerce TeamsProduct Teams, Smb
PlatformsWebWeb, iOS, AndroidWinner
Rating4.6/54.6/5

Lucky Orange key facts

Vendor
Lucky Orange
Pricing
Subscription - Free - $32/mo
Free tier
Yes
Platforms
Web
Best for
Smb, Ecommerce Teams
Editor rating
4.6 / 5
Founded
2010
Headquarters
Overland Park, Kansas

Smartlook key facts

Vendor
Smartlook (Cisco)
Pricing
Freemium - Free - $55/mo
Free tier
Yes
Platforms
Web, iOS, Android
Best for
Product Teams, Smb
Editor rating
4.6 / 5
Founded
2016
Headquarters
Brno, Czech Republic

Frequently asked questions

Is Lucky Orange better than Smartlook?

Neither is universally better - Lucky Orange edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Lucky Orange or Smartlook cheaper?

Lucky Orange is the more affordable of the two to get started, at free - $32/mo. Lucky Orange starts at free - $32/mo; Smartlook starts at free - $55/mo.

Can Lucky Orange replace Smartlook?

Yes for most teams - both are ab testing tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.

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