Muck Rack vs Storylane
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Muck Rack and Storylane are credible pr comms tools, and the right pick comes down to your priorities.
Muck Rack — Journalist database and PR management.
Choose Storylane if you'd rather have a lower starting price (free – $50/mo) and a free plan to start on. Interactive demos for sales and marketing.
Muck Rack vs Storylane: side by side
| Dimension | Muck Rack | Storylane |
|---|---|---|
| Starting price | Custom | Free – $50/moWinner |
| Free plan | No | YesWinner |
| Pricing model | Subscription | Freemium |
| Best for | Pr Teams, Enterprise, Agencies | Sales, Marketing |
| Platforms | Web, Api | Web |
| Rating | 4.6/5 | 4.6/5 |
Muck Rack key facts
- Vendor
- Muck Rack
- Pricing
- Subscription — Custom
- Free tier
- No
- Platforms
- Web, Api
- Best for
- Pr Teams, Enterprise, Agencies
- Editor rating
- 4.6 / 5
- Founded
- 2009
- Headquarters
- New York, NY, USA
Storylane key facts
- Vendor
- Storylane
- Pricing
- Freemium — Free – $50/mo
- Free tier
- Yes
- Platforms
- Web
- Best for
- Sales, Marketing
- Editor rating
- 4.6 / 5
- Founded
- 2022
- Headquarters
- Palo Alto, CA, USA
Frequently asked questions
Is Muck Rack better than Storylane?
Neither is universally better — Muck Rack edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Muck Rack or Storylane cheaper?
Storylane is the more affordable of the two to get started, at free – $50/mo. Muck Rack starts at custom; Storylane starts at free – $50/mo.
Can Muck Rack replace Storylane?
Yes for most teams — both are pr comms tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.