Apollo.io vs UpLead
Updated June 2026 · A structured head-to-head comparison.
The verdict
Both Apollo.io and UpLead are credible sales intelligence tools, and the right pick comes down to your priorities.
Choose Apollo.io if you want a free plan to start on. B2B database plus sales engagement in one.
Choose UpLead if you'd rather have a longer free trial (7 days). B2B prospecting with 95% data accuracy guarantee.
Apollo.io vs UpLead: side by side
| Dimension | Apollo.io | UpLead |
|---|---|---|
| Starting price | Free – $49/user/mo | Free – $99/mo |
| Free plan | YesWinner | No |
| Free trial | — | 7 daysWinner |
| Pricing model | Freemium | Subscription |
| Best for | Smb, Sales Teams, Startups | Smb, Sales Teams |
| Platforms | Web, Api | Web, Api |
| Rating | 4.6/5 | 4.7/5 |
Apollo.io key facts
- Vendor
- Apollo.io
- Pricing
- Freemium — Free – $49/user/mo
- Free tier
- Yes
- Platforms
- Web, Api
- Best for
- Smb, Sales Teams, Startups
- Editor rating
- 4.6 / 5
- Founded
- 2015
- Headquarters
- San Francisco, USA
UpLead key facts
- Vendor
- UpLead
- Pricing
- Subscription — Free – $99/mo
- Free tier
- Free trial (7 days)
- Platforms
- Web, Api
- Best for
- Smb, Sales Teams
- Editor rating
- 4.7 / 5
- Founded
- 2017
- Headquarters
- Covina, USA
Frequently asked questions
Is Apollo.io better than UpLead?
Neither is universally better — UpLead edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Apollo.io or UpLead cheaper?
Apollo.io is the more affordable of the two to get started, at free – $49/user/mo. Apollo.io starts at free – $49/user/mo; UpLead starts at free – $99/mo.
Can Apollo.io replace UpLead?
Yes for most teams — both are sales intelligence tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.