BigCommerce vs Klaviyo
Updated June 2026 · A structured head-to-head comparison.
Open SaaS ecommerce for growing brands.
The verdict
Both BigCommerce and Klaviyo are credible ecommerce platforms tools, and the right pick comes down to your priorities.
Choose BigCommerce if you want a longer free trial (15 days). Open SaaS ecommerce for growing brands.
Choose Klaviyo if you'd rather have a lower starting price (free – $45/mo), a free plan to start on and a higher overall rating (4.6/5). The data-driven marketing platform for ecommerce.
BigCommerce vs Klaviyo: side by side
| Dimension | BigCommerce | Klaviyo |
|---|---|---|
| Starting price | From $39/mo | Free – $45/moWinner |
| Free plan | No | YesWinner |
| Free trial | 15 daysWinner | — |
| Pricing model | Subscription | Freemium |
| Best for | Mid Market, B2b | Ecommerce, Dtc Brands |
| Platforms | Web, Api | Web, Api |
| Rating | 4.3/5 | 4.6/5Winner |
BigCommerce key facts
- Vendor
- BigCommerce
- Pricing
- Subscription — From $39/mo
- Free tier
- Free trial (15 days)
- Platforms
- Web, Api
- Best for
- Mid Market, B2b
- Editor rating
- 4.3 / 5
- Founded
- 2009
- Headquarters
- Austin, TX, USA
Klaviyo key facts
- Vendor
- Klaviyo
- Pricing
- Freemium — Free – $45/mo
- Free tier
- Yes
- Platforms
- Web, Api
- Best for
- Ecommerce, Dtc Brands
- Editor rating
- 4.6 / 5
- Founded
- 2012
- Headquarters
- Boston, MA, USA
Frequently asked questions
Is BigCommerce better than Klaviyo?
Neither is universally better — Klaviyo edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is BigCommerce or Klaviyo cheaper?
Klaviyo is the more affordable of the two to get started, at free – $45/mo. BigCommerce starts at from $39/mo; Klaviyo starts at free – $45/mo.
Can BigCommerce replace Klaviyo?
Yes for most teams — both are ecommerce platforms tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.