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CaptivateIQ vs Gong

Updated June 2026 · A structured head-to-head comparison.

Flexible sales commission automation.

Revenue intelligence from conversations.

The verdict

Both CaptivateIQ and Gong are credible sales engagement tools, and the right pick comes down to your priorities.

CaptivateIQ — Flexible sales commission automation.

Gong — Revenue intelligence from conversations.

CaptivateIQ vs Gong: side by side

DimensionCaptivateIQGong
Starting priceCustomCustom
Free planNoNo
Pricing modelSubscriptionSubscription
Best forMid Market, Enterprise, RevopsSales Teams, Revops
PlatformsWeb, ApiWeb, Ios, Android
Rating4.7/54.7/5

CaptivateIQ key facts

Vendor
CaptivateIQ
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Api
Best for
Mid Market, Enterprise, Revops
Editor rating
4.7 / 5
Founded
2017
Headquarters
San Francisco, USA

Gong key facts

Vendor
Gong
Pricing
Subscription — Custom
Free tier
No
Platforms
Web, Ios, Android
Best for
Sales Teams, Revops
Editor rating
4.7 / 5
Founded
2015
Headquarters
San Francisco, CA, USA

Frequently asked questions

Is CaptivateIQ better than Gong?

Neither is universally better — CaptivateIQ edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is CaptivateIQ or Gong cheaper?

CaptivateIQ is the more affordable of the two to get started, at custom. CaptivateIQ starts at custom; Gong starts at custom.

Can CaptivateIQ replace Gong?

Yes for most teams — both are sales engagement tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.