Constant Contact vs Mailchimp
Updated June 2026 · A structured head-to-head comparison.
Email marketing for small businesses.
The verdict
Both Constant Contact and Mailchimp are credible email marketing tools, and the right pick comes down to your priorities.
Choose Constant Contact if you want a longer free trial (14 days). Email marketing for small businesses.
Choose Mailchimp if you'd rather have a lower starting price (free – $13/mo), a free plan to start on, broader platform coverage and a higher overall rating (4.3/5). Email marketing for small businesses.
Constant Contact vs Mailchimp: side by side
| Dimension | Constant Contact | Mailchimp |
|---|---|---|
| Starting price | From $12/mo | Free – $13/moWinner |
| Free plan | No | YesWinner |
| Free trial | 14 daysWinner | — |
| Pricing model | Subscription | Freemium |
| Best for | Smb, Nonprofits | Smb, Ecommerce, Beginners |
| Platforms | Web, Api | Web, Ios, Android, ApiWinner |
| Rating | 4.0/5 | 4.3/5Winner |
Constant Contact key facts
- Vendor
- Constant Contact
- Pricing
- Subscription — From $12/mo
- Free tier
- Free trial (14 days)
- Platforms
- Web, Api
- Best for
- Smb, Nonprofits
- Editor rating
- 4.0 / 5
- Founded
- 1995
- Headquarters
- Waltham, MA, USA
Mailchimp key facts
- Vendor
- Intuit
- Pricing
- Freemium — Free – $13/mo
- Free tier
- Yes
- Platforms
- Web, Ios, Android, Api
- Best for
- Smb, Ecommerce, Beginners
- Editor rating
- 4.3 / 5
- Founded
- 2001
- Headquarters
- Atlanta, GA, USA
Frequently asked questions
Is Constant Contact better than Mailchimp?
Neither is universally better — Mailchimp edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Constant Contact or Mailchimp cheaper?
Mailchimp is the more affordable of the two to get started, at free – $13/mo. Constant Contact starts at from $12/mo; Mailchimp starts at free – $13/mo.
Can Constant Contact replace Mailchimp?
Yes for most teams — both are email marketing tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.