Reviewed by the Softwares.com Editorial Team · Last updated June 2026 · How we rate
Key facts
- Vendor
- Intuit
- Pricing
- Freemium — Free – $13/mo
- Free tier
- Yes
- Platforms
- Web, Ios, Android, Api
- Best for
- Smb, Ecommerce, Beginners
- Editor rating
- 4.3 / 5
- Founded
- 2001
- Headquarters
- Atlanta, GA, USA
What is Mailchimp?
Mailchimp is a email marketing tool from Intuit. Mailchimp is a popular email marketing platform with automation, landing pages, and a free tier.
Mailchimp uses freemium pricing and offers a free tier you can start on without a credit card. Free – $13/mo.
It's best suited to smb, ecommerce, beginners and runs on Web, Ios, Android, Api.
Standout strengths include beginner-friendly, strong templates, brand recognition. Worth weighing: gets expensive as list grows, automation weaker than rivals.
Mailchimp pricing
Pros
- Beginner-friendly
- Strong templates
- Brand recognition
Cons
- Gets expensive as list grows
- Automation weaker than rivals
Mailchimp vs alternatives
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Frequently asked questions
What is Mailchimp?
Mailchimp is a popular email marketing platform with automation, landing pages, and a free tier.
How much does Mailchimp cost?
Mailchimp is freemium-priced. It has a free tier. Paid plans start at $13/mo.
Does Mailchimp have a free trial?
Mailchimp offers a free tier rather than a time-limited trial.
What platforms does Mailchimp support?
Mailchimp is available on Web, Ios, Android, Api.