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Gladly vs Missive

Updated June 2026 · A structured head-to-head comparison.

Customer-centered service platform.

Shared inbox and team email.

The verdict

Both Gladly and Missive are credible customer support tools, and the right pick comes down to your priorities.

Gladly — Customer-centered service platform.

Choose Missive if you'd rather have a lower starting price (free – $14/user/mo), a free plan to start on and broader platform coverage. Shared inbox and team email.

Gladly vs Missive: side by side

DimensionGladlyMissive
Starting priceFrom $180/user/moFree – $14/user/moWinner
Free planNoYesWinner
Pricing modelSubscriptionFreemium
Best forEnterprise, RetailSmall Teams, Support Teams
PlatformsWeb, ApiWeb, Mac, Windows, Ios, AndroidWinner
Rating4.6/54.7/5

Gladly key facts

Vendor
Gladly
Pricing
Subscription — From $180/user/mo
Free tier
No
Platforms
Web, Api
Best for
Enterprise, Retail
Editor rating
4.6 / 5
Founded
2014
Headquarters
San Francisco, CA, USA

Missive key facts

Vendor
Missive
Pricing
Freemium — Free – $14/user/mo
Free tier
Yes
Platforms
Web, Mac, Windows, Ios, Android
Best for
Small Teams, Support Teams
Editor rating
4.7 / 5
Founded
2015
Headquarters
Quebec City, Canada

Frequently asked questions

Is Gladly better than Missive?

Neither is universally better — Missive edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Gladly or Missive cheaper?

Missive is the more affordable of the two to get started, at free – $14/user/mo. Gladly starts at from $180/user/mo; Missive starts at free – $14/user/mo.

Can Gladly replace Missive?

Yes for most teams — both are customer support tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.