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Matomo vs Piwik PRO

Updated June 2026 · A structured head-to-head comparison.

The privacy-respecting Google Analytics alternative.

Privacy-compliant analytics suite.

The verdict

Both Matomo and Piwik PRO are credible web analytics tools, and the right pick comes down to your priorities.

Matomo - The privacy-respecting Google Analytics alternative.

Piwik PRO - Privacy-compliant analytics suite.

Matomo vs Piwik PRO: side by side

DimensionMatomoPiwik PRO
Starting priceFree - $23/moFree
Free planYesYes
Pricing modelFreemiumFreemium
Best forPrivacy Conscious, EnterpriseEnterprise, Data Teams
PlatformsSelf Hosted, WebWeb, Self Hosted, API
Rating4.4/54.4/5

Matomo key facts

Vendor
Matomo
Pricing
Freemium - Free - $23/mo
Free tier
Yes
Platforms
Self Hosted, Web
Best for
Privacy Conscious, Enterprise
Editor rating
4.4 / 5
Founded
2007
Headquarters
Wellington, New Zealand

Piwik PRO key facts

Vendor
Piwik PRO
Pricing
Freemium - Free
Free tier
Yes
Platforms
Web, Self Hosted, API
Best for
Enterprise, Data Teams
Editor rating
4.4 / 5
Founded
2013
Headquarters
Wroclaw, Poland

Frequently asked questions

Is Matomo better than Piwik PRO?

Neither is universally better - Matomo edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.

Is Matomo or Piwik PRO cheaper?

Matomo is the more affordable of the two to get started, at free - $23/mo. Matomo starts at free - $23/mo; Piwik PRO starts at free.

Can Matomo replace Piwik PRO?

Yes for most teams - both are web analytics tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.

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