Opinew vs Shopper Approved
Updated June 2026 · A structured head-to-head comparison.
Ratings, reviews and seller feedback.
The verdict
Both Opinew and Shopper Approved are credible customer feedback tools, and the right pick comes down to your priorities.
Choose Opinew if you want a lower starting price (free - $19/mo) and a free plan to start on. Product reviews with import from marketplaces.
Shopper Approved - Ratings, reviews and seller feedback.
Opinew vs Shopper Approved: side by side
| Dimension | Opinew | Shopper Approved |
|---|---|---|
| Starting price | Free - $19/moWinner | Custom |
| Free plan | YesWinner | No |
| Pricing model | Freemium | Subscription |
| Best for | Smb, Ecommerce Brands | Ecommerce Teams, Smb |
| Platforms | Web | Web, API |
| Rating | 4.8/5 | 4.7/5 |
Opinew key facts
- Vendor
- Opinew
- Pricing
- Freemium - Free - $19/mo
- Free tier
- Yes
- Platforms
- Web
- Best for
- Smb, Ecommerce Brands
- Editor rating
- 4.8 / 5
- Founded
- 2015
- Headquarters
- Glasgow, United Kingdom
Shopper Approved key facts
- Vendor
- Shopper Approved
- Pricing
- Subscription - Custom
- Free tier
- No
- Platforms
- Web, API
- Best for
- Ecommerce Teams, Smb
- Editor rating
- 4.7 / 5
- Founded
- 2010
- Headquarters
- Ogden, Utah
Frequently asked questions
Is Opinew better than Shopper Approved?
Neither is universally better - Opinew edges ahead on overall rating, but the best choice depends on price, platforms, and your use case. See the side-by-side table above.
Is Opinew or Shopper Approved cheaper?
Opinew is the more affordable of the two to get started, at free - $19/mo. Opinew starts at free - $19/mo; Shopper Approved starts at custom.
Can Opinew replace Shopper Approved?
Yes for most teams - both are customer feedback tools with heavily overlapping features. The main trade-offs are pricing and platform support, covered in the comparison above.
Side-by-side software breakdowns and pricing changes - in your inbox monthly.